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ParticipACTION

baseline assessment of the capacity available to the 'New ParticipACTION'

a qualitative study of Canadian organizations

Faulkner, G., McCloy, C., Plotnikoff, R.C., Bauman, A.E., Brawley, L.R., Chad, K., ... Tremblay, M.S. (2009). ParticipACTION: baseline assessment of the capacity available to the 'New ParticipACTION', a qualitative study of Canadian organizations.

Evaluation of the original ParticipACTION campaign effects focused on individual awareness, recall, and understanding. Less studied has been the impact such campaigns have had on the broader organizational capacity to mobilize and advocate for physical activity. With the relaunch of ParticipACTION, the purpose of this study was to qualitatively explore baseline organizational capacity to promote physical activity messages, programs, and services within the Canadian context.

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ParticipACTION : baseline assessment of the capacity available to the 'New ParticipACTION' : a qualitative study of Canadian organizations

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Guy Faulkner
Cora McCloy
Ronald Plotnikoff
Adrian Bauman
Lawrence Brawley
Karen Chad
Lise Gauvin
John Spence
Mark Tremblay

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Canada
beweegstimulering
campagne
kwalitatief onderzoek
lichaamsbeweging