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ParticipACTION

overview and introduction of baseline research on the 'new' ParticipACTION

Tremblay, M.S., & Craig, C.L. (2009). ParticipACTION: overview and introduction of baseline research on the 'new' ParticipACTION.

This paper provides a brief overview of the Canadian physical activity communications and social marketing organization "ParticipACTION"; introduces the "new" ParticipACTION; describes the research process leading to the collection of baseline data on the new ParticipACTION; and outlines the accompanying series of papers in the supplement presenting the detailed baseline data.

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ParticipACTION : overview and introduction of baseline research on the 'new' ParticipACTION

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Mark Tremblay
Cora Lynn Craig

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Canada
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