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Physical activity strategy for the WHO European Region 2016–2025


working document

(2015). Physical activity strategy for the WHO European Region 2016–2025: concept, working document. Copenhagen: WHO Regional Office for Europe.

This physical activity strategy aims to inspire governments and stakeholders to work towards increasing the level of physical activity among all citizens of the European Region by: 

  • promoting physical activity and reducing sedentary behaviours;
  • ensuring an enabling environment that supports physical activity through engaging and safe built environments, accessible public spaces and infrastructure;
  • providing equal opportunities for physical activity regardless of gender, age,
  • income, education, ethnicity or disability; and
  • removing barriers to and facilitating physical activity.

Guiding principles

  • Address the ever-decreasing levels of physical activity and reduce inequities.
  • Promote a life-course approach.
  • Empower people and communities through health-enhancing environments and participation.
  • Promote integrated, multisectoral, sustainable and partnership-based approaches.
  • Ensure adaptability of physical activity programmes (interventions) to different contexts.
  • Use evidence-based strategies to promote physical activity and to monitor ongoing implementation and impact. 

    Priority areas
  • Priority area 1 – Providing leadership and coordination for the promotion of physical activity.
  • Priority area 2 – Supporting the development of children and adolescents.
  • Priority area 3 – Promoting physical activity for all adults as part of daily life, including during transport, leisure time, at the workplace and through the health-care system.
  • Priority area 4 – Promoting physical activity among older people.
  • Priority area 5 – Supporting action through monitoring, surveillance, the provision of tools, enabling platforms, evaluation and research.

Uitgever(s): WHO Regional Office for Europe,


Physical activity strategy for the WHO European Region 2016–2025

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